Jay Bhatti

Published in BrandProject

·Updated Apr 12, 2021

SMS Marketing Platforms — Klaviyo vs Attentive.

SMS Marketing is becoming quite important for most Direct-To-Consumer (DTC) brands. In fact, whenever I sign up for a brand’s product nowadays, I tend to see more SMS notifications than in the past. SMS text messages to existing customers can have an open rate in excess of 80% and conversion…

Sms Marketing

4 min read

Published in Jay Bhatti

·Mar 5, 2020

Quitting Entrepreneurship To Follow Your Passion and Make a Difference

Over the past few months, I have by chance spoken to several people who left the world of entrepreneurship behind in order to fully commit to their craft. Popular culture says that you must pursue entrepreneurship / start-up life in order to fully realize your dreams. …

Startup

5 min read

Quitting Entrepreneurship To Follow Your Passion and Make a Difference

Published in brandnewj

·Nov 6, 2019

About Brand New J

What We Believe We believe that New Jersey’s history as a world leader in innovation is also its future. …

New Jersey

2 min read

Published in brandnewj

·Nov 6, 2019

Brand New J Supports The Governor’s Innovation Evergreen Fund

Dear Members of the New Jersey Senate and General Assembly: Brand New J, a group composed of the top Venture Capitalists (VCs) and successful entrepreneurs in New Jersey, strongly endorses Governor Murphy’s proposed New Jersey Innovation Evergreen Fund (Evergreen Fund). Brand New J members are from both sides of the…

Startup

5 min read

Published in Jay Bhatti

·Feb 6, 2019

Spreadsheets won’t change the world but leaders will

This article was written by Jay Bhatti on 12/03/2001 for the Wharton School It was still a few years before World War II. General Douglas MacArthur was a pretty popular man. Given his status, the executives at JP Morgan offered him a very high level position at the bank. One…

Wharton

5 min read

Spreadsheets won’t change the world but leaders will

Published in Jay Bhatti

·Feb 6, 2019

5 Things Cities Must Do To Attract Start-Ups

New York City was known as Silicon Alley for a long time, now it’s just called New York. It was one of those rare cities that was able to break away from “Silicon” and create it’s own identity.

1 min read